We use Plausible to provide all the statistics for your newsroom and campaigns.
Plausible is a GDPR compliant, cookie-less and anonymous tracking solution that doesn’t process any personally identifiable data whatsoever. You can review their data policy here: https://plausible.io/data-policy.
In your pr.co portal, the Plausible page includes an overall dashboard with pageview and visitor data for the whole newsroom. You can also look at the data per campaign/email distribution you send out.
Is the data compliant?
Plausible does not use any cookies and is fully compliant with GDPR, CCPA and PECR.
All the site measurement is carried out absolutely anonymously and no personal data is collected. There are no persistent identifiers or cross-site or cross-device tracking. Your site data is not used for any other purposes. All visitor data is exclusively processed with servers owned and operated by European companies and it never leaves the EU.
Newsroom stats
To access the newsroom stats dashboard, first log into your pr.co account and navigate to the Site Analytics.
Segment your audience by any metric you click on and answer the important questions about your visitors, content and referral sources. You can even use the filter to compare two sets of data in the moment.
Campaign stats
To access stats specific to a campaign, click on the View report button to the right of the campaign in question.
You will get an overview of your release’s performance. You can select a time frame by choosing between All, 24 hours, 48 hours, 72 hours or 1 week.
Sharing a campaign report
Sharing the campaign report can be done in two ways: either as a secret page that can be visited by you and your selected contacts or as a private link that can be sent out to your colleagues.
Questions? Send us an 📩 at hello@pr.co